Trends - Wet Leisure


In this section we look at business trends. What’s hot and what’s not.

There are trends in all industries and being aware of them and responding to them is often the single most important factor in business success. What people used to describe as ‘having your finger on the pulse’.

Trends are quite often driven by the ‘pull’ of what customers want to buy rather than the ‘push’ of what a business wants to sell.