A simple, straightforward look at some of the thinking that goes on in people’s heads as they decide to make a purchase and how you can use that to increase sales.
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The organisers of Spatex, the industry-backed UK pool and spa trade show, have confirmed that the 2013 event is to be held in its current venue in Brighton on 2–4 February 2013.
Some advice, tips and hints on how to write and produce radio advertising that works for your pool, sauna or hot tub business.
SPATEX, the UK’s annual pool and spa show, has announced an Exhibitor Focus Group initiative to take place on 6 October at the Telford International Centre in Shropshire.
SPATEX, the industry owned pool and spa exhibition will stay in Brighton for its 2012 show following an approach to work with a new trade event being planned for Birmingham’s NEC.
A spa is substantial investment that the owner is then expected to maintain with often expensive chemicals or special cartridges, hit and miss test strips or ugly floating feeders.
Jacuzzi UK teamed up with high profile gardener, David Domoney, in a bid to wow guests with a beautiful landscape design that incorporated the latest hot tub technology at the Hampton Court Flower Show.
What do you need for a successful direct mail campaign? Direct mail is just one form of direct marketing, which is any unsolicited contact that your business makes with its existing customers or with potential customers.
SAPSOL Expo 2011 – South Africas first and only dedicated Pool Spa and Outdoor Living Expo will take place on 9 – 11 September at the world class Sandton Convention Centre in Johannesburg.
This article will explore the benefits of knowing your customers. Not just knowing who they are and where they live, but in having a database that contains information that can powerfully help to grow your pool business
