‘Touchpoint’ is the latest marketing buzzword and, oddly, it actually makes sense.
‘Touchpoint’ is the latest marketing buzzword and, oddly, it actually makes sense.
Social media makes it easy to talk to your customers and easy for them to talk to you. But what happens when things go wrong and someone makes a complaint – in public.
How you can use other people’s holidays to boost your sales of spas, saunas and pools.
One social media platform is driving more website traffic than any other at the moment. Pick up your camera and market your wet leisure business on Pinterest.
In the 2013 Wet leisure Industry Survey, word of mouth was put down by many respondents as their favourite form of advertising, but what are its pro’s and con’s?
Some advice, tips and hints on how to write and produce radio advertising that works for your pool, sauna or hot tub business.
Selling an expensive product to wealthier people takes a slightly different approach. This article looks at some of the marketing strategy involved.
In this article we will look at Social Media Marketing; what it is, how it works and what it might be able to do for you and your wet leisure business.
In this article we will look at doing business during a recession; how you can minimise the risks and perhaps even spot opportunities.
This article will take a look at what advertising can do for your wet leisure company. How should you be advertising, where, why and to whom? Is advertising a luxury or a necessity?