Even after 2 years of our Wet Leisure Industry Survey, good market data for our industry is hard to come by. Here we look at some overall leisure market trends.
Customer satisfaction builds word of mouth referrals, a healthier profit margin and can help grow your business. So what issues do you need to consider on this important topic.
According to a recent survey, women are the primary decision maker in purchasing decisions in 85% of households. Are you listening to them?
I’m a swimming pool installer, but I’ve also been messing around with social media, website designing and SEO for quite sometime now.
Having an open day at your showroom or holding an event somewhere special can be a real kick-starter to your season. What do you need to do to you get it right?
One social media platform is driving more website traffic than any other at the moment. Pick up your camera and market your wet leisure business on Pinterest.
With more and more businesses in the wet leisure industry working in the commercial and public sector, knowing how best to tender for contracts has become an important business tool.
In this article we look at three areas that anyone who wants to grow their pool, spa or sauna business in 2013 should focus their attention on.
In the 2013 Wet leisure Industry Survey, word of mouth was put down by many respondents as their favourite form of advertising, but what are its pro’s and con’s?
Even in today’s price conscious world, there is something that people are prepared to pay a premium for. What could that be?
