‘Touchpoint’ is the latest marketing buzzword and, oddly, it actually makes sense.
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Using text messaging to keep in touch with your customers can be simple, straightforward and cost effective; so much so that you can probably do it yourself.
In this article we’ll look at some of the things that you might want to include in the 2014 business plan for your wet leisure business.
The organisers of the 2014 SPATEX trade show have announced that the exhibition is a sell-out, two months before the event opens. “The industry has spoken loud and clear in its support for the move to the Ricoh Arena,” says show organiser Michele Bridle. “The sell-out reinforces the fact that Spatex is the wet leisure […]
There are signs of an economic recovery but many wet leisure businesses are still having a tough time. Why is that happening and what can you do about it?
Social media makes it easy to talk to your customers and easy for them to talk to you. But what happens when things go wrong and someone makes a complaint – in public.
Launched in January 2012, lots of people seem to find Google+ a bit confusing, but what could it do for your wet leisure business?
More and more people are searching the web on a mobile device. How does that affect your wet leisure website?
How you can use other people’s holidays to boost your sales of spas, saunas and pools.
A blog can be good fun, it can also mean commitment and hard work so, does your wet leisure business really need to blog?
